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Waterfront advises Reputation UK Limited (“Reputation Institute”)

Waterfront advised Reputation (RI) UK Limited (“Reputation Institute”) on the purchase of Mettle Consulting LTD, a London-based big data media analytics company

Reputation Institute is the leading data, analytics, and insights platform powering global companies to build credibility worldwide. It helps leaders at the world's largest companies build credibility with the people that matter most to them by delivering data-driven insights about how they are truly perceived. Reputation Institute do this with RepTrak®, an unrivalled technology that provides actionable insights across industry, competitor, and company analysis.

The Waterfront team was led by Graham Halliday (Senior Associate) with support from Matt Cunningham (Partner).

Tyler Newton, Chairman of Reputation Institute, commented: “Graham provides thorough, commercially oriented advice. He is quick to respond and always willing to go an extra mile.

Further details of the transaction can be found here.

Further press can be found here.

For more information about Reputation Institute you can visit their website: www.reputationinstitute.com